Why Crankbait Color is Important [Video]

You wouldn’t cast a bluegill-colored crankbait if bass are busting shad. The same mindset applies to crawfish, which come in all sizes and colors. You need to be able to swap out lures and match their color pattern at any place or time. Fortunately for the angler, smart tackle manufacturers like Storm and their Wiggle Wart lineup produce crankbaits that match different species of crawfish throughout their life cycles. Elite Series pro Brandon Palaniuk underscores the importance of paying attention to the environment and making subtle crankbait color changes when bass are chewing on crawfish (hint: almost always). Check out some Bass Pro Shops Wiggle Wart color exclusives.